Networking giant Cisco is attempting to quantify the enterprise market for tablets. So, the company spent the last several months of 2011 surveying 1,500 executives, middle management, salespeople and clerical staffs of medium to large business around the world. What they found that, on average, enterprise IT shops handle one tablet request for every three smartphone requests across the world.
Cisco results are a stab at boiling down how IT departments really feel about the evolution of the “bring your own device” landscape. The results are a little surprising. Most enterprises do not condone the BYOD. While Cisco touts these results as the rise of tablets in the enterprise, it seems there is still along way to go before large corporations are flexible enough to support the requests of their employees.
The United States and France have the highest request for tablets, at 21%. That charge is led by senior executives in the U.S., of which 38% of respondents were issued a tablet. Spain has the highest excitement about tablets with 90% of IT managers believing the tablet will be more popular in the next two years.
Salespeople are the most likely to request a tablet. On average, 21% of salespeople requested a tablet in the survey results with 31% of German salespeople leading the group. That makes sense as salespeople are often the most connected people in the workforce. Salespeople tend to make the most phone calls and are out and about more often with the need of quick access to information and presentations.
The U.S. also expressed the most concern about tablets with 75% of IT managers saying that new rules must be established around security and device usage. IT managers also want to see restricted access to applications for all employees at 48% of all respondents.
The biggest want for IT managers was the ability to sync a tablet with an employee’s desktop at 71%. There are a variety of ways this can be done, either through VMWare or Citrix.
About half (48%) said that their companies would never authorize a BYOD policy. As a 30-year-old connected tech reporter, I would basically revolt if a BYOD was banned at my place of employment. A lot of U.S. respondents agreed with me as nearly two-thirds (64%) of employees were using personal devices without consent. The fear is that BYOD employees have access to company servers and compromise that data if the device is lost or stolen (64%). Near 44% of IT managers said that handling BYOD issues diverts attention from other important IT projects.
In a briefing with Cisco, company executives outlined the results of the survey but it was not undertaken with some altruistic motive to inform IT managers around the world. Cisco has its own enterprise-grade tablet, the Cius, which it is hawking alongside its latest survey. Cisco said it has 1,100 enterprise companies using the Cius. Having been briefed on the Cius a couple of times in 2011, there was not much exciting to say about it. My thought on the Cius has always been along the lines of, “it is the physical, mobile manifestation of Cisco’s unified communications clients.”
Here is a table of the respondents to Cisco’s survey. It is important to know who the respondents were to get a clearer picture of the survey’s results. The company surveyed 499 people in the U.S. and about 200 in each other country on the survey including Canada, United Kingdom, France, Germany and Spain.
IT managers, how are you handling BYOD? Is there significant fear, uncertainty and doubt or is it a giant headache? Or is everything all roses in your BYOD IT department? Let us know in the comments.
Through the mists of time, the elders tell of a website that could jailbreak and iPhone in seconds, allowing users to free their devices from the shackles of Apple’s all-seeing eye. They spoke of a great war between Apple and the warriors of justice and how the warriors, for a time, were vanquished. And the elders told that this website would return, gloriously, bringing peace to iOSia once again.
The elders were right. The site has returned. This site will jailbreak devices running 4.3.3.
Point your iOS device right here and watch as your iPad, iPad 2, or iPhone begins to download and install Cydia. You can then quickly and easily install homebrew warez and, if you’re not careful, open up your iPad to potential mischief. Per usual, please back up before you try this and be prepared to restore from iTunes if every goes pear shaped.
Chris Dixon resumes his Founder Stories conversation with Eventbrite’s Kevin and Julia Hartz by asking questions about their strategy for attracting customers. Not surprisingly Facebook, Twitter and LinkedIn all factor in to the mix.
Julia Hartz says initially Eventbrite positioned itself to be “highly optimized for search engines and discovery.” However, search eventually gave way to sharing in the form of Facebook, and now according to Julia, “Facebook is the number one driver of traffic to our site.” (It has been for a while). She notes “It’s extremely easy to get people to share what events they are going to because events are inherently social” and continues by saying with the “ticket buyer sharing where they’re going” it drives “real traffic back to the site as well as ticket sales.”
Recognizing the importance of not being “reliant on a single source” Kevin tells Chris that Twitter is also a player in their digital strategy as is LinkedIn because “conferences/professional events is still the largest, single largest percentage of events on our system.”
In the below clip, Dixon asks about competition—specifically Ticketmaster. Kevin responds by talking about the challenges of getting into the music market with some of the contracts that it requires and then lists events Ticketmaster does not necessarily service, such as “a small show, a club … attending a wine tasting event.“
Julia notes “there’s always a little bit of friction when you’re trying to democratize an industry” and speaking to “traditional ways of doing ticketing … in music and live entertainment” Julia says it requires “exorbitant fees and that is just not what we stand for.”
Make sure to check it all out in these two videos—and in case you missed episode I with Kevin and Julia Hartz you can find it here.
Past episodes of Founder Stories are here.