Live Blog: Sugar CRM and the Open, Social World
Here we are at the opening for Sugar CRM’s Sugarcon event. The theme is openness and the social world.
This is a defining event for Sugar as the service is moving deeper into the enterprise with IBM as a partner. IBM is investing heavily in Sugar CRM. A total of six IBM vice presidents are here for the event.
Let’s get started.
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9:15 a.m.: CEO Larry Augustine is setting the tone. He is now talking about what was hot in 2006. MySpace, Slashdot and Digg were all the talk. Kevin Rose was on the cover of Business Week. In that day,facbook was hardly on the radar. Twitter was just getting started.
9:23 a.m.: Going through the numbers, which we went through in yesterday’s post. Sugar is deepening its focus on its partner network. Again, that’s where IBM comes into play as a partner.
9:30: Global. mobile, social and platform are the mainstays of Sugar 6. As a platform, Sugar will continue to develop the platform for building out custom solutions.