Check Out the Companies That Make ReadWriteWeb Possible
Our readers know ReadWriteWeb as the blog that’s ahead of the technology curve. Our sponsors know us as that, too. Once a week we introduce our sponsors to our readers and let them know a little more about who they are and what they do. You can say thanks to the companies that make ReadWriteWeb happen by tweeting them (see the link below each sponsor) or following them using our Twitter list.
Interested in being a ReadWriteWeb sponsor? Our readers are smart, tech-savvy decision makers; 40% have a graduate degree or PhD, and over 45% play a key role in information technology purchasing decisions. More than 1 million people on Twitter follow us to stay abreast of the latest Web technology trends from around the globe. To find out more about our sponsor packages, visit our advertising page or email our COO.
Skip to info about: Socialize: Monetizing Social Media: Two-day conference dedicated to money-making unified social media strategy | Conduit: Customized components | Alcatel-Lucent: Application developer platform | SES New York Conference & Expo: Search and social marketing conference | Medill School of Journalism: Digital journalism programs | Meshin: Understands and sorts critical messages in your inbox | Skytap: Cloud solutions for enterprises and ISVs | MIX11: The Future of the Web is at MIX11, April 12-14 | BTBuckets: Free personalization and on-site behavioral targeting tool | Mashery: API management services | SciVerse Applications: A marketplace for applications that customize the search and discovery of scientific information | StrataScale: Server and cloud hosting solutions | Clickatell: SMS provider | Toopia: Our iPhone app developer
Socialize: Monetizing Social Media
Mediabistro’s Socialize: Monetizing Social Media, March 31 – April 1 in NY
Always-connected consumers, location-aware mobile apps and services, and gaming platforms are making business and entertainment more social than ever. The question is: how do you leverage social media to drive revenue? Mediabistro’s Socialize: Monetizing Social Media is a two-day conference dedicated to money-making unified social media strategy. Four tracks give you a 360-degree perspective:
- Gamify. Social games keep getting hotter: the virtual goods market will surpass $2 billion in 2011
- Mobilize. The social web has gone mobile: lessons for social sharing, search, browsing, and networking
- Optimize. Learn how to effectively track and measure social media campaigns
- Monetize. At the root of all these topics, uncover key revenue drivers: content, apps, and more
ReadWriteWeb readers, enter SZRWW and save 15% when you register here!
Thank Mediabistro on Twitter for making ReadWriteWeb possible.
Conduit enables Web publishers to distribute their offerings both directly and through its global network of 250,000 publishers and their 170 million users. The Conduit platform is a powerful marketing tool that allows you to offer the best of your site through apps or a Community Toolbar, sending desktop alerts to your users, and much more.
The Conduit platform opens a new world of content sharing. Your site visitors can add your content right to their browser by clicking on a branded 2go button that you place on your site. You can also share your content in the Conduit App Marketplace where all the publishers and users in the Conduit network can grab it.
The platform has been adopted by major brands such as Fox News, iWin, Major League Baseball, TechCrunch, and Travelocity, as well as thousands of small and medium organizations in 120 countries.
If you would like to Conduit your website, go to www.conduit.com.
Thank Conduit on Twitter for making ReadWriteWeb possible.
Alcatel-Lucent, one of the largest innovation powerhouses in the communications industry, is turning the network into a powerful platform for developers.
With the launch of the Alcatel-Lucent Developer Platform, the company provides service providers and enterprises with tools that enable third-party developers to build, test, manage and distribute applications across networks, including television, broadband Internet and mobile. Alcatel-Lucent’s introduction of a radical new business model combines network APIs with other third-party APIs, and opens revenue sharing opportunities to support developers in their pre-revenue wallets and provides an additional revenue channel for service providers.
The developer platform is part of a larger push by the company to combine the trusted capabilities of service providers with the speed and innovation of the Web.
Thank Alcatel-Lucent on Twitter for making ReadWriteWeb possible.
SES New York Conference & Expo, March 21-25, 2011
SES New York Conference & Expo: Search, social media, behavioral targeting, mobile, and video are just a few of the areas marketers have struggled to keep pace with within the last year. Advancements like Google Instant, Yahoo’s merger with Bing, and Twitter’s launch of Promoted Tweets, are just a few of the technological advancements which marketers have had to absorb.
Helping marketers keep pace with a quickly developing digital landscape, the SES Conference & Expo series brings in experts from throughout the industry, providing insight, case studies, and tangible tactics for businesses to employ.
SES New York, one of our most comprehensive shows of the year, attracts up to 6,000 attendees annually from leading brands across the business landscape. Attendees join to connect with the digital community at large, looking to build in-house skills in an array of digital marketing fields. View our agenda to discover what this year’s sessions will be covering.
Sessions will include:
- Information Architecture for the Modern Website
- Analytics RX: Just What the Doctor Ordered
- PPC Beyond Search: New Ad Formats, Display & Social
- Crossing the Digital Divide: The Leap From Search to Display
- Website Usability, Testing & SEO
Workshops will include:
- Creating Social Media Strategies Using Audience Research
- How to Architect a Search-Engine-Friendly Website
- Getting Your In-House Search Program Up & Running
- Google AdWords Tactics to Improve Your ROI
Thank SES New York on Twitter for making ReadWriteWeb possible.
Medill School of Journalism
The Medill School of Journalism at Northwestern University offers programs that combine the enduring skills and values of journalism with new techniques and knowledge that are essential to thrive in a digital world. You might have a passion for creating finely crafted prose, or for telling stories using visual tools. Maybe you are invigorated by the possibilities of interactive publishing, or by videography for the small screen. Maybe you are an experienced professional looking to renew and retool your multimedia skills. You can find your niche in Medill’s graduate journalism program.
Thank the Medill School of Journalism on Twitter for making ReadWriteWeb possible.
Todays’ worker craves context and focus from their blizzard of information. Meshin understands and sorts critical messages in your inbox to help you easily find task-critical information on demand. Check out our new MeshinFocus to see your most important messages, in real time and in one place.
Thank Meshin on Twitter for making ReadWriteWeb possible.
Skytap provides cloud automation solutions for enterprises and software vendors to develop, test, migrate, evaluate, demo, and train on new and existing applications in the cloud. Skytap Cloud is ideal for distributed Dev/Test, Training and Sales Demo teams. Teams are empowered to:
- Create multiple cloud environments in seconds
- Run existing applications without any code changes
- Deploy virtual data centers, take snapshots and collaborate
- Accelerate bug resolution cycles by 75%
- Reduce operating costs by 70% annually
Customers of all sizes can deploy Skytap in a day. Try Skytap for free.
Thank Skytap on Twitter for making ReadWriteWeb possible.
The Future of the Web is at MIX11, April 12-14 at the Mandalay Bay in Las Vegas. MIX is a gathering of developers, designers, UX experts and business professionals creating the most innovative and profitable consumer sites on the web. Sessions range from technical, code-based topics to expert advice on content strategy, usability and design. Visit live.visitmix.com to learn more about the speakers and content planned at this year’s event.
Thank MIX11 on Twitter for making ReadWriteWeb possible.
BTBuckets is a free personalization and on-site behavioral targeting tool that allows websites to increase engagement and ultimately maximize conversion rate optimization (CRO) by clustering and targeting specific user groups. With a simple installation process (a single tag implemented on your site’s webpages just like Google Analytics), BTBuckets can update and adapt your website in real-time to create the best experience for that specific user segment without the need to change any HTML code on your website.
BTBuckets segmentation capabilities include behavioral, demographic, customer life-cycle, technographic and firmograhic. Install the BTBuckets browser extension to create segments from within the Google Analytics interface and target these users immediately.
Thank BTBuckets on Twitter for making ReadWriteWeb possible.
Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery’s expertise. At the “Business of APIs” conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper “Five steps to scaling your business development using Web services” to discover how you can use APIs for your business.
You can find out more about APIs and their business use at www.mashery.com.
Thank Mashery on Twitter for making ReadWriteWeb possible.
SciVerse Applications is a marketplace where researchers, librarians and information specialists can find applications that customize the search and discovery of scientific information. These applications access content on SciVerse (ScienceDirect, Scopus and Hub) containing over 10 million scientific articles and more than 42 million abstract and citation records from Elsevier, the world’s largest publisher of scientific and medical information.
Through the Developer Network, developers can collaborate with researchers and librarians to create applications accessing the content via RESTful APIs based on OpenSocial specifications. These applications can be fee-based or free, focus solely on SciVerse content or integrate external content, and will be available to more than 10,000 research institutions and 15 million platform users worldwide.
Thank SciVerse Applications on Twitter for making ReadWriteWeb possible.
StrataScale offers innovative server and cloud hosting solutions to meet the IT infrastructure needs of today’s growing and established businesses. Now IT professionals can obtain affordable hosting solutions that control costs, provide agility, and supply peace of mind. Whether your hosting needs are cloud, dedicated server, or a hybrid of the two, the StrataScale complete package of on-demand solutions is easy to buy, build, manage, and scale — all within minutes via our web portal. Every hosting environment is backed by guaranteed uptime, financial-grade security, and 24×7 engineering support.
Thank StrataScale on Twitter for making ReadWriteWeb possible.
Clickatell has over 22,000 customers utilizing our service from small mom & pop outfits to large Fortune 500 companies including Avaya, Oracle, Shell, Barclays, BP, CNN, BBC and more. Here’s why you should trust us to mobilize your business: Our SMS gateway offers you wider coverage than any other SMS provider delivering messages to 600 network operators in 200 countries. Our gateway is not limited to SMS text messaging. You can also send a number of other message types including Ringtones, VCards, Binary, EMS, Unicode, Flash SMS, WAP Push, and more.
Clickatell offers you direct connectivity to its core SMS gateway platform via a number of APIs (application programming interfaces) including; HTTP (internet post), SMPP, FTP, XML, SMTP (email to SMS), SOAP and COM Object. Each API has full documentation with sample code where applicable. Learn more about Clickatell here.
Thank Clickatell on Twitter for making ReadWriteWeb possible.
Nicolas Koenig is the developer who made our beautiful iPhone app a reality. He runs an iPhone development shop from the Netherlands called Toopia. Toopia also created the Thermometer iPhone app, which enables your iPhone or iPod touch to get the current temperature based on your location. The RWW app lets you read us on the go, follow us on Twitter, share stories on Facebook and Twitter, and browse at your leasure using Read it Later and Instapaper. Download the ReadWriteWeb iPhone application here.
Thank Toopia on Twitter for making ReadWriteWeb possible.
The companies above pay our rents or mortgages and we appreciate it. We hope you’ll stop by their sites and see what they’ve got to offer.
Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb’s? Drop us a line and let’s talk.
Thanks to all our sponsors and our readers for your support!