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If App Store’s Trademark Is Generic, So Is Windows’

March 2nd, 2011 03:08 admin Leave a comment Go to comments

Microsoft

Toe, The writes “In response to Microsoft’s attempt to dismiss Apple’s ‘App Store’ trademark application, Apple references Microsoft’s claim to the Windows trademark. ‘Having itself faced a decades-long genericness challenge to its claimed WINDOWS mark, Microsoft should be well aware that the focus in evaluating genericness is on the mark as a whole and requires a fact-intensive assessment of the primary significance of the term to a substantial majority of the relevant public.’”

Source: If App Store’s Trademark Is Generic, So Is Windows’

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