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Weekly Wrap-up: Why Facebook Marketing Fails, Watson’s Victory Isn’t Science, Twitter Beyond 140, and More…

February 19th, 2011 02:00 admin Leave a comment Go to comments

weekly_wrapup-1.pngA dissection of failed Facebook marketing campaigns topped this week’s list of our readers’ favorite stories. As a few commenters noted, success comes down to one thing: keep things simple. As always, this week we followed several of the key trends shaping the Internet today. In mobile news, Netflix had some good and bad news for Android owners. Audrey Watters found that location marketing dollars go to Facebook Places over Foursquare and Groupon. And if you were worried about our new overlords, Alex Williams had a smart piece on how the Jeopardy man vs. machine contest had little to do with science and a lot to do with hype. Read on for more.

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Source: Weekly Wrap-up: Why Facebook Marketing Fails, Watson’s Victory Isn’t Science, Twitter Beyond 140, and More…

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