Microsoft Rumored To Be In Talks With Adobe For Partnership Or Merger To Take On Apple
A fresh report on the New York Times has claimed that Microsoft CEO Steve Ballmer recently held a secret meeting with Adobe CEO Shantanu Narayan at the Adobe headquarters.
The meeting, which was attended by a number of top executives, is believed to have been primarily focused on the mobile industry and how the two companies could collaborate in this regard to take on Apple.
According to anonymous sources quoted in the newspaper, one of the major point of discussion was about taking on Apple in the mobile segment where the company wielded significant control. The proposed solutions are noted to have ranged from a close partnership between the two companies to even a possible merger of the two technology giants.
The sources point out that a partnership between the two companies makes sense considering that Adobe and Apple have not been in the best of terms in recent times after the latter's refusal to support Flash on the iOS platform. It may be worth noting that Steve Jobs had previously called Flash a buggy and dying technology. Partnering with Microsoft will offer Adobe significant leverage to retain its relevance in the multimedia segment where HTML5 is increasingly being seen as the platform of choice.
This is not the first time we have heard rumors about a possible merger between Microsoft and Adobe. Similar proposals were made earlier in the decade but were subsequently dropped after there were questions raised about potential antitrust litigations. Microsoft had also taken on competition from Adobe Flash with the launch of Silverlight in 2007. The market dynamics has however changed considerably in recent times with the rising prominence of Google and Apple and consequently Microsoft could benefit from such a merger.
What is your take on this recent development? Do you see this partnership bringing considerable challenges to Apple and other mobile vendors? Tell us what you think in the comments.
[via The New York Times]